The benefits of having IVR with your SME communication system
The benefits of IVR can be leveraged to a great extent to improve productivity and drive a sale. Initially, this technology was barely affordable and only accessible to big companies, but with virtual communication systems, SMEs can easily afford an IVR system. Having this as a component of your communication channel can help your business grow in many ways. In this article, we will discuss the benefits of having IVR for SMEs regardless of the industry.
What is IVR?
IVR stands for Interactive voice response and it is an automated response system that provides information, and voice menus to callers without human intervention. There are different layers to the functions of IVR; it can be used for inbound and outbound calls to provide assistance and information to whoever is on the other end (customers).
What happens when you have IVR set up in your business phone system? When customers call your business phone number, an automated response is given to them that can allow the select menus that route them to specific channels they need or that provide information that will help them. This is similar to having an automated attendant.
With outbound calls, IVR can allow you to set scheduled outbound calls that inform your customers about the services you offer.
How SMEs can benefit from IVR
- Handle high volume calls:
Since self-service and automated routing is possible, IVR allows you to reduce the wait time of customers. It also reduces a load of redirection since they automatically routed to the right channel they need to call.
- Marketing medium:
The automated response set for your IVR can be a medium to inform your customers about your services. Increase the efficiency of your marketing team by making sure that you advertise more of your products to all inbound callers and through automated outbound calls.
- Higher customer satisfaction
While you enjoy the benefit of this technology from reduced responsibilities, you also have higher customer satisfaction. Lower wait time, sufficient information, and a self-help channel combine to make your customers know that you care. At its core, this is why business communication is important for your SME.
- Collect information about what your customers’ problems
With IVR you can keep track of customers, know their pain points, and use that to improve your service or products. This is an additional tool that can be used to support your market research strategy.
- Brand image
With an IVR, you are improving your brand image. It is important that you set your SME to be the way you want it to be perceived. Businesses with IVR appear organized, and ready to attend to customers.
- Other added benefits when you use IVR with Vezeti
When you set up your business phone system with Vezeti, you get more than IVR included. With the use of VoIP and SIP trunking, you can increase the volume of people you have on a conference call to 25. You can also track your call interaction through the dashboard and make calls at cheaper rates. There are a lot of benefits you enjoy when you set up your phone systems with Vezeti, and it takes only 10 minutes to have all these ready.
If you are not sure if IVR is right for your business, read up these 5 signs that your business is ready for a voice solution
How to set up IVR
Setting up your Business phone system to have IVR on Vezeti takes only 10 minutes, and you can do it yourself. Visit the website and
Step 1: Visit the website and signup. On this page, enter the necessary details and click the blue tab to signup
Step 2: Account activation: After submitting, you will receive a link in your email for activation.
Click the link in your email to activate your account. You will then receive a call from Vezeti to the number you entered to confirm that you agreed to activate. Afterward, your account will be activated.
Step 3: Make payment – Pay N2500 to get a business number
Step 4: Record your voice message – With a Vezeti business number, you have access to a dashboard where you can record your voice message
In conclusion, the benefits of IVR for your SMEs can be summarized to an organized communication and customer satisfaction. This can translate to helping you improve your sales since all the benefits can easily translate to customer retention. With the Unified communication system offered by Vezeti, you can set up your IVR now in just 10 minutes. Visit the website to get started
